The new essence of beauty! A new line of treatments, enriched with black and white caviar, for a total regeneration of hair and scalp. The caviar with revitalizing and rejuvenating properties, is able to actively counteract the negative effects of skin and hair aging. The rich composition of precious nutrients and fat acids, stimulate the production of collagen and keratin, two essential proteins necessary to preserve the right level of hydration and shine to the hair.

NOW introduces a new generation of styling products - always one-step ahead in the world of styling. Renew your beauty every day; let your creativity take a new shape. Give yourself a unique look.
Curl lightens your look. Strength, vitality and energy for extraordinary results. Shine, definition and elasticity for hair, in total respect of your hair well-being.